Arnaud Van Tilburgh
~ Elite 1000 Member ~
I feel the need to point on this and start a tread on it because both customers and jewelers are talking about different things.
About 10 years ago, I had my first customers asking for silver wedding bands.
So I thought, what is going on, are people running out of money?
It took me one year to find out that in fact they didn't ask for the material "silver" but the color silver.
Now a days, still they keep asking silver jewelery but now I know what they mean.
Most of the time they are only referring to the color "silver". They don't even know gold could be white as well.
So if you ask them why not gold, you prompt will get the answer, that is old fashion. Because there grandparents do wear gold, and it is always yellow they think.
All white jewels are silver, in most cases they have no idea about other metals like platinum, white gold, blue gold rose gold titanium, aluminum etc.
So if you deal with customers asking for silver wedding bands, do me a favor and try to find out if they are referring to the color or the material.
When I explain it to my customers, I tell them, no you do not have silver wheels on your car. :biggrin:
arnaud
About 10 years ago, I had my first customers asking for silver wedding bands.
So I thought, what is going on, are people running out of money?
It took me one year to find out that in fact they didn't ask for the material "silver" but the color silver.
Now a days, still they keep asking silver jewelery but now I know what they mean.
Most of the time they are only referring to the color "silver". They don't even know gold could be white as well.
So if you ask them why not gold, you prompt will get the answer, that is old fashion. Because there grandparents do wear gold, and it is always yellow they think.
All white jewels are silver, in most cases they have no idea about other metals like platinum, white gold, blue gold rose gold titanium, aluminum etc.
So if you deal with customers asking for silver wedding bands, do me a favor and try to find out if they are referring to the color or the material.
When I explain it to my customers, I tell them, no you do not have silver wheels on your car. :biggrin:
arnaud